CrediMax MaxWallet and BenefitPay Partnership Agreement with Lulu Hypermarkets

CrediMax and BENEFIT are pleased to announce the roll out of their Digital Wallets acceptance, “MaxWallet” and “BenefitPay” at Lulu Hypermarkets. Both MaxWallet and BenefitPay users will be able to pay for their purchases on CrediMax Point of Sale (POS) machines, providing them a frictionless and secure payment experience.

The partnership was announced during a Video Conference Call held with the presence CrediMax Chief Executive - Mr. Ahmed A. Seyadi, Lulu Group International Director - Mr. Juzair Rupawala, and BENEFIT Chief Executive Officer - Mr. Abdulwahed Al Janahi, in addition to officials from all parties.

“CrediMax is committed to driving the growth of the payments sector in Bahrain through collaborations that would facilitate innovative payment solutions helping simplify our customers’ payment journey. We have been fully responsive to and will continue to provide our merchants and online shoppers with the tools they need to minimize their reliance on cash transaction” said Mr. Ahmed A. Seyadi, CrediMax Chief Executive

“It is our pleasure to announce this cooperation with Lulu Hypermarket to enable BenefitPay customers to pay for their goods using the application. This new addition reflects on our keenness to enhance the purchasing process between individuals and stores, and also in line with the national efforts to reduce the use of physical cash, especially in light of the global spread of the Coronavirus (COVID-19). We are very pleased to announce this cooperation based upon our distinct partnership with CrediMax for unified QR Code. We look forward to offering our valued customers with fast and secure payment options.” commented , Abdulwahed AlJanahi, C.E. of BENEFIT

“Digital transactions are today’s most convenient payment mode, whether online or across the counter and as a responsible organization we are at the forefront of innovations and changes for our customers, we believe that this tie-up between Lulu, CrediMax & BENEFIT will bring great advantage to our customers,” said Mr. Rupawala, Lulu Group’s Director “Consumers now expect fast and secure payments, no risk, and, no charges. This new payments landscape has been driven by e- and m-commerce and Lulu Hypermarket is taking the lead in this area.”

In addition to the QR code payment acceptance, cardholders have the convenience of making Tap & Go enabled payment, whether it is a contactless cards or using Near Field Communication (NFC) enabled devices, on CrediMax’s Point of Sale (POS) terminals at all Lulu Hypermarket