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1. Definitions:
Company: CrediMax B.S.C. (closed).
MaxPoints card: Card issued by CrediMax for the customer to be used for loyalty program which is governed by these Terms & Conditions>
Bonus percentage: Percentage of the total value of sales transaction granted by the participant merchant to the customer's Loyalty or MaxPoints card in form of points.
Bonus point exchange rate: It is the exchange rate of one bonus point being the equivalent of 10 fils (Bahrain currency).
Loyalty transaction: Total of points credited to MaxPoints card by the participant merchant as a result of purchased transaction done by cardholder.
Secret Number (PIN): Issued by CrediMax to the MaxPoints cardholder to be used Loyalty card for points redemption.
Redemption: Cardholder redeeming his accumulated points previously credited to his card as a result of purchased transactions.
Cardholder: An individual to whom a MaxPoints card is issued, and is governed by this agreement.
Loyalty program: Program that allows MaxPoints cardholder to get points on his purchases from participant merchants.
Participant merchant: Merchant who enters into agreement with CrediMax to accept MaxPoints card.
2-Use of MaxPoints Card:
• CrediMax is the sole owner of MaxPoints card. Cardholder undertakes to exercise all possible care to ensure the safety of the card and will prevent the PIN becoming known to any person. Cardholder undertakes to return the card in case of cancellation of his membership or at the request of CrediMax.
• Immediately upon receipt of the PIN, the cardholder must change the initial PIN at any participant merchant.
• The cardholder is the sole authorized user of the card. Any other person must not use the card and should under no circumstances whatsoever allow card and PIN to be used by any other individual.
• If card is lost or stolen, or PIN is lost, then the cardholder must notify the company immediately.
• The cardholder must not attempt to enter a loyalty transaction unless the relevant goods or services are purchased in his name. Bonus points can only be accumulated in association with a purchase made by the cardholder.
• The company reserves the right not to redeem or allow the redemption of any bonus points that has been acquired contrary to these terms and conditions. The company ha the right to amend these terms and conditions at any time.
• The company has the right to cancel its agreement with any participant merchant at any time without giving any prior notice to cardholder and without any responsibility to any party.
• The company shall be under no liability to the cardholder in respect of any loss or damage arising directly or indirectly out of any merchant refusing to accept the card due to any reason or default of terminal or any disruption of communication system. The company is also not liable for any dispute between the merchant and the cardholder.
• The MaxPoints cardholder undertakes and agrees to indemnify CrediMax against any loss, damage, liability, costs and expenses whether legal or otherwise which CrediMax may incur by reason of card misuse.
• Bonus points are untransferable from card to card without CrediMax approval.
• If the company fount liable by operation of law or otherwise, its liability shall be limited to the value of any bonus points lost determined at an exchange rate of one bonus point being equivalent to 10 fils.
• In the event of any sales transaction made partly by the redemption of bonus points and partly by cash or credit card payment, the cardholder will be eligible to get bonus points only on cash or credit card payment and he will not be entitled to get bonus points on payment by redemption points.
3-Card Utilization:
Loyalty transaction occurs when a cardholder purchases goods or services from a participant merchant, then the merchant apply the current bonus percentage to the total Bahraini Dinars value of the transaction and then converts it to points and credits it to the card in favor of the cardholder.
4-Redemption Transactions:
• The cardholder is entitled to redeem his accumulated points by deducting these points from his card and convert them to money value at the rate of 10 fils per point.
• The total redeemed points value could be utilized only for purchasing goods or services from participant merchants.
• At any event, cardholder is not entitled to receive cash against redemption of points. Redemption is only allowed as mentioned above.
• In the event of cancellation of a purchased transaction between a merchant and a cardholder, points that were previously added as a result of that transaction must be reversed. If these are insufficient bonus points in the card, the cardholder must refund the required sum of 10 fils per points to the merchant.
• In the event that participating merchant is running a promotion or sale on certain goods and services, the merchant may, at its discretion, refuse to allow the MaxPoints cardholder to benefit from such promotion or sale in addition to the accumulation or redemption on bonus points on the MaxPoints card.
5-Fees/Charges:
An annual fee, card replacement fee or any other fee will be charged to cardholder's card account. The company reserves the right to vary these charges from time to time at its sole discretion.
6-Termination:
• The company has the right to terminate the membership and cancel the card at any time without giving any notice to cardholder.
• The cardholder may cancel his membership at any time by returning the card and giving a written notice to the company.
• The terms and conditions are governed by and shall be construed in accordance with the laws of Kingdom of Bahrain. The cardholder heby submits irrevocably to the non-exclusive jurisdiction of the civil courts of Kingdom of Bahrain.
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