CrediMax launches its new generation, chip-enabled cards with a new look

CrediMax, Bahrain's leader in card business, has launched its new generation, chip-enabled cards with a new look, ensuring a higher degree of customer satisfaction.

Under this new initiative CrediMax will replace all its cards with the new state of the art chip-enabled cards.

"The introduction of new chip-enabled cards is in line with our strategy to constantly enhance and upgrade our product offerings in order to meet industry's highest standards and better respond to customer’s expectations. CrediMax is at the forefront of the Bahrain's credit cards business, and we are committed in rolling out this new generation of cards, thereby ensuring maximum convenience and security for all our customers," said Mr. Mohammed Malik, Chief Executive, CrediMax.

He added, "Accessibility and security are the main priorities that we should ensure our customers. We aim to offer services that are premium, state-of-the-art, and secure. We are excited to see our customers enjoying such a secure way in their everyday transactions."

Commenting on the new card look, he noted "The brand colors and design integrates extremely well with CrediMax's overall corporate identity. It also reflects various aspects of the CrediMax concept, as it is fresh, dynamic, vibrant, modern and contemporary."

Chip cards are a new era of card technology as it will make paying by cards much convenient. It contains important data about the customer and his card account and. The POS machines are equipped to accept the card by reading the smart chip, making it a faster way to transact.

As for the new look of CrediMax cards, the entire design has been changed to a fresher and smarter look along CrediMax’s identity. CrediMax brings together the new era with a new and smarter look with all its cards (Classic, Gold, Corporate and Platinum) including CrediNet internet cards.